Satish Jain

Writer

Date of birth:

Height:

Spouse:

I Love Desi

(29 May 2015)

Writer

Nirahua Hindustani

(25 Jul 2014)

Director, Writer

Writer

Director, Writer

Rajaji

(21 May 1999)

Writer

Aag

(19 Aug 1994)

Writer

Dulara

(28 Jan 1994)

Writer

Awards

News

Sona Mohapatra makes her Times Square Billboard debut

23 Jul 2021

On the heels of the release of her latest single Aise Na They, Artist and Producer Sona Mohapatramade her debut appearance on the Times Square Billboard in New York. As part of this feat, she has been handpicked for the Spotify EQUAL campaign and will lead the Indian leg of the global campaign for the entire month of July. Her single will feature all this month on the EQUAL playlist as she joins other global artists such as are Meryl (France), Bowklylion (Thailand), Nadin Amizah (Indonesia), and Anikv (Russia) from the roster of Paris-based leading independent digital music distribution and artist services company, Believe.The track Aise Na They has been composed by Ram Sampath with lyrics by Amitabh Bhattacharya and distributed by Paris-based music distribution and marketing service, Believe. The songs narrative revolves around a relationship that has lost its fizz, but a sense of optimism is infused in the track through the lovely sound of the hills with pop-rock blended with ethereal flutes & tingling mandolins.Artist and producer Sona Mohapatra said, "To be woken up in the middle of the night to see photographs of my face on a billboard covering a skyscraper in one of my favourite cities New York was a surreal feeling. To be one of the first independent musicians to be given this place is a pop-culture milestone because it paves the way for artistic expression of various hues and colours free from cookie-cutter formulas in musical mainstream success. I have been consistently releasing original music for many years, have fought many battles for IP & residuals for artists and it has been exhilarating, exhausting too but now, with my indie label Omgrown Music partnering with a global name like Believe, I truly feel optimistic about the future of the music scene in India and more so for other independent voices like mine. To celebrate this achievement, I am dropping a single EK DIN- Manhattan Memories, a Diltod, heartbreak love song that would be a perfect companion for a long highway drive or a dance party! We are slowly coming out of a very tough time together as a society but this phase in India has been the very best for independent music releases without the big banyan tree of Bollywood taking away all the media and audience attention with its big promotional budgets! This billboard is a validation of that constant hustle of never giving up on the power of music and self-belief. My allies have stood by me through thick and thin and I am grateful for their belief."