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Akshay Kumar TOPS the celebrity endorsement lists, Ranveer Singh Deepika Padukone next in line OVERTHROW Shah Rukh Khan, Salman Khan

27 May 2019

Akshay Kumar has proved time and again that he is the most consistent and saleable actor at the box office. Long gone is the monopoly of the three mighty Khans with Akshay and new age actors like Ranveer Singh Varun Dhawan Deepika Padukone and Alia Bhatt here to give all the A-Listers a run for the their money. Latest survey shows that Akshay has bagged endorsements worth Rs 100 crores in the advertisement space which is more than all the Khans made. Also, what is interesting to note is that lot of brands are open to investing in young actors like Ranveer, Varun, Vicky Kaushal and not to mention Alia Bhatt and Deepika Padukone. After Akki, brand DeepVeer has proven to be most profitable. Ranveer and Deepikas individual equity is Rs 84 crores and Rs 75 crores respectively. Shah Rukh is at Rs 56 crores while Salman has endorsements worth Rs 40 crores. Alia Bhatt has equity worth Rs 68 crores which is more than the Khans. Brand endorsements of a celebrity is a clear indicator of their commercial success in the industry and therefore it is not surprising that the list of the names has Akshay, Deepika, Ranveer, Alia in the top bracket. It is touted that more new age actors will set new trends in the year 2019.